Top 170 Gen Z Influencers: Find & Hire Gen Z Influencers on Collabstr
Looking for the top Gen Z influencers? We've analyzed over 170 Gen Z creators based on follower count, engagement rate, audience quality, and more. Here are the top 170 Gen Z influencers to consider for your next campaign.
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Followers 235
About Me
Hi, I'm Rashad! A 17-year-old UGC creator specializing in creating engaging content for Gen-Z! I'm an all-round niche creator who loves a humorous or energetic tone. I can create videos for lifestyle products, apps, haircare, or even home decor! Connect with me to connect with your largest demographic, Gen-Z!
Top Platforms
InstagramRates
UGC Product Video $250UGC Product Video $250UGC Testimonial/Review $250 -
Followers 15.8kEngagement 34.0%Avg Views 264kAudience GenderF 52% M 48%
About Me
My brand is centered around being a young man in the Gen Z community, striving to create a life that is deemed luxurious through self work advice, fashion, and lifestyle content! I provide my audience a relatable example of the journey to become who we desire to be in our early 20s, which has allowed me to build a strong, consistent, growing and trusting audience with a growing Gen Z demographic
Top Platforms
Instagram TikTokEngagement vs. Median
Creator is 14% above median engagement
Audience by Country
United States 95%Nigeria 4%Other 1%China 0%Rates
Instagram Story $250TikTok Story $250Instagram Photo Feed Post $250Instagram Reel $250TikTok Video $250TikTok Live $250 -
Followers 1.2MEngagement 3.5%Avg Views 232kAudience GenderF 60% M 40%
About Me
1MTS is a daily talk show that takes your boring old talk show to the next level. Everyday Aiden and Sean put a hilarious spin on current events, interview the wildest people on the street, or sit down with some of the funniest guests on the internet. So, sit back, relax, and enjoy… but just not for too long (duh)
Top Platforms
TikTok YouTube InstagramEngagement vs. Median
Creator is 87% below median engagement
Audience by Country
United States 94%Nigeria 5%Other 1%China 0% -
Followers 187
About Me
By day, I'm a Senior SMM for some major brands in the CPG space and on the side, I love to create low-fi, trendy content.
Top Platforms
TikTok -
Followers 32.1k
About Me
I am a pure gen-z girly. My rise to following started off with the 2020 election where I worked as the head of digital design for Gen-Z for Change (formerly known as Gen-Z for Biden). From there I delved into more pop-culture, comedy trends on TikTok. My audience is 97% Gen-z girls.
Top Platforms
TikTokRates
TikTok Story $250UGC Product Photo $250UGC Product Video $250UGC Video Ad $250TikTok Video $250TikTok Video $250 -
Followers 20.2kEngagement 40.8%Avg Views 228kAudience GenderF 53% M 47%
About Me
I am a South African Indian Gen Z content creator sharing lifestyle content, including vlogs, fitness, beauty, fashion, relationships, and holistic living. My work reflects personal growth, self-care, and cultural identity, empowering others to embrace balance and joy in their lives while celebrating my heritage. My audience is primarily young adults, with a strong male following aged 25-34 from South Africa and Mauritius. I create relatable yet aspirational content, fostering engagement and community through authentic storytelling that inspires and connects with both Gen Z and Millennials.
Top Platforms
TikTok InstagramEngagement vs. Median
Creator is 40% below median engagement
Audience by Country
United States 90%Nigeria 6%Other 2%Australia 1%Rates
Instagram Photo Feed Post $250UGC Product Video $250UGC Product Photo $250Instagram Reel $250TikTok Video $250UGC Unboxing $250 -
Followers 109.1kEngagement 51.4%Avg Views 748kAudience GenderF 77% M 23%
About Me
Hi! My name is Goodie, I am a Gen Z content creator, skilled in creating engaging authentic short form videos while maintaining brands aesthetics. I’m midsize and have a focus on creating relatable content for the everyday girl.
Top Platforms
TikTok Instagram YouTubeEngagement vs. Median
Creator is 86% above median engagement
Audience by Country
United States 79%Other 12%United Kingdom 5%Canada 4%Rates
Instagram Story $250Instagram Photo Feed Post $250Instagram Reel $250YouTube Video $250TikTok Video $250 -
Followers 256.4k
About Me
Dedicated and passionate body-positive NYC-based influencer, Avery is a fashion, lifestyle, and beauty creator. Her relatable mid-size content has gone viral with her Gen Z follower base, and they come to her for styling inspiration and the latest trends
Top Platforms
TikTok InstagramRates
Instagram Story $250UGC Product Photo $250Instagram Photo Feed Post $250Instagram Reel $250TikTok Video $250 -
Followers 131
About Me
Hello! I’m a 55-year-old, authentic Gen X user- generated content (UGC) creator based on the shoreline of Connecticut. I’m a mom, grandma, wife, and dog lover, and I work with brands to connect with women over 50+ who love self-care, travel, and shopping! I’ve spent more than 20 years in marketing and business development, and I’m also an audiobook narrator. Let’s collaborate on your next project!
Top Platforms
Instagram -
Followers 2.8kEngagement 60.5%Avg Views 454kAudience GenderF 28% M 72%
About Me
I am a gen-X mom of two girls. I am a former singing telegram performer with a very outgoing personality. I am very comfortable in front of the camera. I work in all niches and can do script work, voiceovers, full creative, tutorials, unboxing, product review, how-to, and more.
Top Platforms
Instagram TikTokEngagement vs. Median
Creator is 19% below median engagement
Audience by Country
Other 53%Austria 25%United States 14%Germany 8%Rates
Instagram Story $250UGC Product Photos $250UGC Product Video $250Amazon Video $250Instagram Reel $250UGC Video Ad $250 -
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Followers 1.1k
About Me
I give off an authentic vibe with my content, engaging others in with my hooks and showcasing off products in HD. I provide excellent communication and fast-turnover. working with me will have your brand Shine.
Top Platforms
Instagram -
Followers 6.0kEngagement 35.5%Avg Views 772kAudience GenderF 82% M 18%
About Me
I am a content creator specializing in lifestyle and fitness content tailored for Gen Z. Through my platforms, I strive to create authentic and relatable content that resonates with my audience on a personal level. Whether it's sharing my fitness journey, daily routines, or navigating life's challenges, I aim to provide genuine insights and experiences that others can connect with.
Top Platforms
InstagramEngagement vs. Median
Creator is 53% below median engagement
Audience by Country
United States 84%Other 7%United Kingdom 6%Canada 3%Rates
Instagram Photo Feed Posts $250UGC Video Ad $250Instagram Reel $250UGC Product Photos $250 -
Followers 59
About Me
I’m a 51-year-old UGC creator with a quirky sense of humor, a love for storytelling, and a knack for connecting with audiences. From my days as a TV News photojournalist to 15 years in digital marketing, I’ve always been passionate about bringing stories to life. I’m also a proud Gen Xer—yes, I’ve drank water from a garden hose and survived rabbit-ear TV days! Now, I channel that same grit and creativity into creating content that helps brands connect with their customers.
Top Platforms
TikTok InstagramRates
UGC Photo Ad $250UGC Testimonial/Review $250UGC Testimonial/Review $250UGC Photo Ads $250UGC Video Ad $250UGC Photo Ads $250 -
Followers 946
About Me
I was recently laid off as a Marketing Relationship Manager for Fortune 1000 companies for over 20 years. I am now following my interests by creating brand awareness for products/services focused on health, wellness, beauty, lifestyle trends, cooking, finance and pet care. I am very passionate about improving my lifestyle so that I can live a happy and healthy life. As a Gen X, would love to continue to support a graceful aging process.
Top Platforms
Instagram -
Followers 26.3k
About Me
Hi! I'm Nat, an Asian-Australian influencer and girly content creator 💕 I love combining my love for beauty, trends and lifestyle with my passion for creating fun, engaging content. I have a strong background as a business student and online retail entrepreneur. I offer a diverse and versatile skill set from my experience in generating content on various social media accounts. Being Gen Z who grew up in the online world, I've been making and consuming content for as long as I can remember!
Top Platforms
Instagram TikTokRates
UGC Video Ad $250UGC Product Video $250TikTok Video $250Instagram Reel $250UGC Product Videos $250TikTok Videos $250 -
Followers 115
About Me
I am a 59-year-old UGC creator. I would love to work with brands who want to reach the often overlooked population which I am a part of. I love doing organic content and look forward to working with you
Top Platforms
TikTok Instagram -
Followers 68
About Me
I'm Gideon, a Gen X Dadpreneur. I'm a dad of two and an entrepreneur with a background in digital marketing and eCom. I used to run a full-service digital agency, and I have successfully launched and scaled my own eCom brand with paid ads and influencer marketing. I'm passionate about helping other dads achieve their business goals while prioritizing family. My background in digital marketing, combined with my focus on the gen x dadpreneur niche, allows me to create highly targeted content. I specialize in product reviews, tutorials, and lifestyle videos. I enjoy creating content that is both informative and …
Top Platforms
TikTok Instagram -
Followers 16.0kEngagement 15.4%Avg Views 490kAudience GenderF 61% M 39%
About Me
My name is Terri Holley, a Gen X UGC creator celebrated for my creativity, energy, and ability to engage audiences authentically. My content resonates on a personal level, blending relatability with a strategic edge gained from my experience as a seasoned creative strategist and digital marketer. Explore my portfolio at missterriholley.com to discover how I combine creativity and strategy to deliver impactful, engaging campaigns. I look forward to collaborating and achieving outstanding results together.
Top Platforms
TikTok InstagramEngagement vs. Median
Creator is 85% above median engagement
Audience by Country
United States 95%Nigeria 4%Other 1%China 0% -
Followers 185
About Me
Hi there! I'm Emaan, a Gen Z UGC creator and student based in Canada who loves all things lifestyle, food, fashion, beauty and tech! I specialize in making creative and relatable content that bring brands closer to Gen Z. As part of Gen Z, I’m chronically online and always up to date with the latest trends. I know how to speak the language of my generation and create scroll-stopping, natural and lifestyle-driven videos that feel authentic, not like ads!
Top Platforms
YouTube TikTokRates
UGC Product Photo $250UGC Product Video $250YouTube Video $250YouTube Short $250UGC Video Ad $250 -
Followers 4.9k
About Me
I am a college student & Gen-Z content creator skilled in creating engaging content while maintaining brand aesthetics.
Top Platforms
Instagram TikTokRates
UGC Product Photo $250UGC Video Ad $250UGC Product Photos $250UGC Video Ads $250UGC Video Ads $250
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How do I find top Gen Z influencers?
To find top Gen Z influencers on Collabstr, start by using the keyword and platform filters to narrow down your search. For example, if you're looking for influencers who specialize in creating content related to skincare, you could enter "skincare" as a keyword and select the relevant social media platforms where you want to promote your product or service.
Once you've narrowed down your search, you can browse through the top Gen Z influencers on the platform. These Gen Z influencers will typically have a high engagement rate and a large following, making them a good match for your brand. You can also use the platform's tools to analyze the influencer’s content and audience demographics to ensure that they align with your brand's values and target audience.
Once you've found a good match for your product or service, you can hire the influencer directly through the platform and manage your order with them over the instant chat. Collabstr also offers payment protection and dispute resolution services, ensuring that you can work with influencer with confidence.
Overall, using an influencer marketplace like Collabstr is a great way to find top Gen Z influencers and create a successful campaign. By optimizing your search and using the platform's tools and features to find the right match for your brand, you can ensure that your campaign reaches a highly engaged and relevant audience, driving conversions and growth for your business.
Can I browse top Gen Z influencers by category or niche?
For example, if you're looking for Gen Z influencers to promote your fitness brand, you may want to search for Gen Z influencers who specialize in creating fitness content such as workout videos, healthy eating tips, or fitness challenges. Similarly, if you're a food brand, you may want to search for Gen Z influencers who specialize in creating content related to cooking, baking, and food reviews.
By filtering Gen Z influencers by category or niche, you can also find Gen Z influencers who have a specific target audience. For example, if you're a fashion brand targeting a specific age group, you may want to find Gen Z influencers who have a following that aligns with your target audience.
Overall, browsing Gen Z influencers by category or niche can help you find Gen Z influencers who can create content that resonates with your target audience and fits with your brand's message. It can also help you find Gen Z influencers who are experienced in creating content in your specific industry or field.
On Collabstr, we have built-in category and niche filters that allow you to achieve this. Simply select a category, such as ‘Instagram’ and a niche from the dropdown menu in the search bar. You can also take it a step further and search for specific keywords, this will pull present you with influencers that fit your exact keyword criteria. You can filter even further from here based on location, gender, price, and more.
What kind of content can Gen Z influencers create?
One of the most popular types of influencer content is visual content, such as photos and videos. Many influencers specialize in creating high-quality visual content that showcases a brand's products or services in a unique and compelling way. For example, if you're a fashion brand, you may want to work with influencers who are skilled at creating stunning fashion photography or fashion videos.
Another popular type of influencer content is written content, such as blog posts or social media updates. influencers who specialize in writing can help promote your brand through compelling, informative, and engaging content. For example, if you're a tech brand, you may want to work with creators who are skilled at writing product reviews or how-to articles related to your products.
In addition to visual and written content, influencers can also produce other types of content, such as podcasts, infographics, and interactive content depending on which channels they are active on. The type of content that is best for your brand will depend on your specific goals, target audience, and marketing strategy.
When searching for top Gen Z influencers, it's important to consider the types of content they produce and how well this content aligns with your brand's message and values. By working with Gen Z influencers who specialize in creating the type of content that resonates with your target audience, you can create a successful influencer campaign that drives engagement and conversions.
How do I contact Gen Z influencers to work with them?
To get started, you can sign up for an account on Collabstr and start browsing through the platform's database of influencers and creators. You can use the platform's filters to narrow down your search based on criteria including platform, niche, age, and location, making it easy to find creators who are a good fit for your brand.
Once you've found a influencers that you're interested in working with, you can contact them directly through the platform's messaging system. This messaging system allows you to discuss project details, negotiate rates, and answer any questions that the creator may have about your brand or products.
One of the benefits of using a platform like Collabstr to contact influencers is that it offers a secure and streamlined way to work with influencers. Collabstr provides payment protection and dispute resolution services, which can give you peace of mind when working with creators.
How long does it take for Gen Z influencers to create and deliver content?
Some Gen Z influencers may be able to produce content quickly, while others may require more time to create high-quality content that meets your specific requirements. In general, it's a good idea to plan for a longer turnaround time when working with Gen Z influencers, as the creation process can involve multiple stages, including brainstorming, ideation, content creation, and editing.
To help streamline the content creation process and ensure that Gen Z influencers deliver high-quality content on time, it's important to provide clear guidelines and instructions for the content that you want them to create. This can include providing a detailed brief, outlining specific requirements for the content, and providing feedback and guidance throughout the creation process.
Working with an influencer platform like Collabstr can also help streamline the content creation process and ensure that Gen Z influencers deliver content on time. Collabstr provides collaboration tools such as an instant messaging system and workflows that can help keep communication streamlined and ensure that deadlines are met.
